What Brings the Sapeurs of Congo Together? [EveryGuyed]

Since fashion is not only for women but also for men, Guinness decided to make a short documentary about Sapeurs. They are a group of people who are an adherent of La Sape, a social movement that embodies elegant style and manners—living in stark contrast with the environment they live in—as a means of resistance. […]

Knowing Yourself and Your Competition in Search Marketing [Search Engine Journal]

In Search Marketing industry, the best way to get ahead of your competitors is to learn their strategy and think of ways on how you can get past them. From Dorothy Wheeler‘s recent post, Search Marketing: Know Your Competition, Know Yourself: My opinion is that you should know your competitors. You should follow them closely […]

Understanding Chinese Search Engine Users [Search Engine Journal]

While Google is dubbed as the search engine giant, some brands tend to forget that there are Internet users who rely heavily on local search engines. Take the Chinese Internet users for example who utilizes Baidu. In addition, Ian Harris pointed out on his recent post—Getting to Know Your Chinese Search Audience—that Baidu caters a […]

Billionaire Boys Club Introduces New Vault Collection [SoJones]

Winter may be coming to an end soon, but there’s no denying that the cold weather is still here. Thus, it is not yet late to include one item from Billionaire Boys Club’s Vault Collection in your wardrobe. From Frankie Calcana‘s post on urban fashion and lifestyle website SoJones: The pieces from the collection are […]

Emerging Channels: Challenging SEO in Online Marketing [Search Engine Journal]

With Internet users relying more and more on mobile Internet, it is more likely that emerging  channels are gaining importance in the marketing space that Search Engine Optimization has dominated. These are marketing lines that lacks established ad exchanges but holds massive audience. As John Boitnott shared on his recent post, Emerging Channels Challenge SEO […]